Every agency gets caught up in the paid work. Sometimes they just need to flex.
I pitched a piece that would position us as thought leaders, driven by animation with some humor in the mix. I wanted the video to also encapsulate the tone of the agency - Hey knows the digital landscape, but they’re also funny and irreverent. The script was written by Hey and narrated by its Chief Creative, Eric Gutierrez. I produced, edited, and did all of the sound design for this piece, and my then-teammate Neil Kupras designed and animated it. For the final polish, I roped in Eric Johnson at Quiet Coyote Studio to mix the audio.